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Attention needs intention
“If you build it, they will come” doesn’t hold up in today’s digital ecosystem. Discoverability is earned, not automatic.
Sian Pledger
Jul 161 min read


Strike a Balance
AI has revolutionized digital marketing, however, its role requires careful navigation.
Sian Pledger
Apr 142 min read


Love Social Media
The Key Performance Indicators (KPIs) you need to keep your social media sparkling and successful are broken down into an easy to follow gui
Sian Pledger
Feb 122 min read
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