Website: Technology & platform
Choosing the right website technology and platform is a critical decision that impacts scalability, customization, and long-term growth. Integrated platforms offer convenience, while custom-built tech stacks provide flexibility — each approach comes with trade-offs.
This guide helps businesses navigate these choices, exploring the pros and cons of different platforms, functional features, and key considerations for long-term success. With website technology evolving, including AI-driven tools and shifting search behaviors, understanding how these factors shape your digital presence is more important than ever.
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